The Portrayal of Material Culture in an Indonesian Webtoon ‘Terlalu Cantik’

Authors

  • Ong, Marsha Divina Petra Christian University

DOI:

https://doi.org/10.9744/katakita.10.3.601-609

Keywords:

digital leadership, firm performance, and startup company.

Abstract

This study uses an Indonesian Webtoon titled ‘Terlalu Cantik’ as an object of research. This Webtoon is particularly interesting as the main female character, Teh Ga, is portrayed as someone who consumes a lot of objects which differentiate her from other characters in the Webtoon, and therefore convey a message that objects carry meanings. Using material culture as a theoretical framework, this study finds out that Teh Ga utilizes different objects including means of transportation, house decoration and facilities, food, clothes, skincare products, and her social media (i.e., Instagram account) for different purposes which are to show her social status, to shape her identity, and to exercise power over others.

 

References

Andrian. (2021, November 25). Sewa Helikopter Semakin Diminati, Berapa Sih Biayanya? Cekpremi.Com. https://www.cekpremi.com/blog/sewa-helikopter-semakin-diminati-berapa-sih-biayanya/

Bourdieu, P. (2010). Distinction A Social Critique of the Judgement of Taste. Routledge.

Cho, H. (2021). The Platformization of Culture: Webtoon Platforms and Media Ecology in Korea and beyond. Journal of Asian Studies, 80(1), 73–93. https://doi.org/10.1017/S0021911820002405

Grassby, R. (2005). Material Culture and Cultural History. The Journal of Interdisciplinary History, 35(4), 591–603. Retrieved from: https://www.jstor.org/stable/3656360

Hasna, S. (2022). Selebriti dan Fandom di Era Media Sosial : Fenomena Selebgram. Jurnal Al Azhar Indonesia Seri Ilmu Sosial, 03(1), 1–7. http://dx.doi.org/10.36722/jaiss.v%vi%i.893

Jang, W., & Song, J. E. (2017). Webtoon as a new Korean wave in the process of glocalization. Kritika Kultura, 2017(29), 168–187. https://doi.org/10.13185/KK2017.02908

Merawati, F., & Putranto, M. Y. D. (2020). Pandangan dunia dalam webtoon sekotengs: kajian strukturalisme genetik lucien goldmann. Bahastra, 40(1), 85. https://doi.org/10.26555/bahastra.v40i1.16614

Pramadya, T. P., & Oktaviani, J. (2016). Hallyu (Korean Wave) as Part of South Korea�s Cultural Diplomacy and Its Impact on Cultural Hybridity in Indonesia. Jurnal Dinamika Global, 1(01), 87–116. https://doi.org/10.36859/jdg.v1i01.16

Prihatiningsih, W. (2017). MOTIF PENGGUNAAN MEDIA SOSIAL INSTAGRAM DI KALANGAN REMAJA. Jurnal Communication, VIII(1), 51–65.

Riha, I. L., Pritasari, O. K., & Dwiyanti, S. (2021). Analisis Perbandingan Minat Konsumen Remaja Putri Siswa SMK Pariwisata Terhadap Produk Kosmetik Skincare antara Produk Lokal di Surabaya dan Produk Luar Negeri. E-Jurnal, 10(3), 181–190.

Safitri, R. (2019, July 9). Jisoo Blackpink Mirip dengan Teh Ga di Webtoon “Terlalu Cantik”? KapanLagi.Com. https://www.kapanlagi.com/korea/jisoo-blackpink-mirip-dengan-teh-ga-di-webtoon-terlalu-cantik-58e83c.html

Setyani, A. H., & Azhari, M. Z. (2021). Pengaruh Korean Wave Dan Ulasan Online Terhadap Minat Beli Produk Skin Care Korea Selatan. Jurnal IKRA-ITH Ekonomika, 4(58), 67–74.

Sheumaker, H., & Wajda, S. T. (2008). Material Culture in America. ABC-CLIO.

Suriansha, R. (2020). Analisis Pengaruh Jumlah Produksi Sepeda Motor dan Jumlah Tenaga Kerja Industri Komponen Sepeda Motor Terhadap Gross Domestic Product di Indonesia 1998-2003. Journal of Economics & Business, 9(2), 175–182.

Taylor, D. (2011). Michel Foucault Key Concepts. In Acumen. Acumen Publishing Limited. https://doi.org/10.4324/9781315621517

Wardana, R. (2020, June 11). 7 Tipe Rumah di Indonesia: Karakter Bangunan dan Harganya. Lifepal. https://lifepal.co.id/media/kenali-dulu-tipe-tipe-rumah-tinggal-biar-tahu-kisaran-harganya/

Wicaksono, M. A., W, A. P., Maryana, D., Ilmu, F., Politik, I., & Brawijaya, U. (2021). PENGARUH FENOMENA TREN KOREAN WAVE DALAM PERKEMBANGAN FASHION STYLE DI INDONESIA. JURNAL SOSIAL POLITIIKA, 2(2), 74–85.

Woodward, I. (2007). Understanding Material Culture. Sage Publications Ltd.

Zagita, N. I., & Sukandar, R. (2021). Pandangan Masyarakat Indonesia Terhadap Budaya Korea Selatan: Studi Kasus Manhwa Noblesse pada Aplikasi Line Webtoon. COMMENTATE: Journal of Communication Management, 2(1), 78–93. https://doi.org/10.37535/103002120216

Downloads

Published

2022-12-20

Issue

Vol. 10 No. 3 (2022)

Section

Articles

License

Authors who publish with this journal agree to the following terms:

    1. Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License that allows others to share the work with an acknowledgement of the work's authorship and initial publication in this journal. 
    2. Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal. 
    3. Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See The Effect of Open Access).